A visit to Focus-On-Imaging 2011 (part 2)

In the second part of my report following my visit to Focus-On-Imaging 2011, I take a look at some of the latest products and innovations from many of the manufacturers you will know and a few interesting ones that you won’t.

That’s the great beauty of Focus, you will see industry giants like Nikon within shouting distance of a niche frame maker, which is why a day there is such an informative, eclectic and illuminating treat for any photographer or anyone interested in getting the very most out of their digital imaging work.

So let’s take a look at some more examples of who was exhibiting what…

Kodak

Kodak offer a great range of affordable pocket video cameras that combine great styling with real power and are just great fun to handle and use.

On the Kodak stand, you could take a look at the really funky Play Sport pocket video camera, which was no bigger than a Smartphone, offered a range of really funky colour choices and backed that styling up with genuinely powerful video capturing power at full HD 1080p, 720p and offers WVGA recording modes plus 5MP stills.

The Play Sport also boasts numerous features including on-camera editing, expandable memory and comes complete with a free HDMI cable.

As the name suggests, the Play Sport is all about the bump and grind of taking video out in the field and really does make an impact while allowing you to take video with impact! It is waterproof to a depth of 10ft, shockproof to a drop height of 1.5m and dust and grit proof.

A cracking little video camera, earn more about it by visiting http://bit.ly/hNe9Cp

I Am The Future Of Photography…

In my third and final article in this series, I will be devoting my attention to what Nikon had to offer at their spectacular central stand.

But in advance I would like to highlight their stellar ‘I Am The Future Of Photography’ student photography competition which offers a once-in-a-lifetime career opportunity for aspiring students looking for a career in photography and needing that all important boost.

The winner of the competition will win a paid three month internship with fashion and celebrity photographer, John Wright – a literally priceless opportunity.

Any final year student studying a higher education photography based course at a college or university in the UK or Ireland can enter.

To learn more about this fabulous opportunity, visit www.nikpnfoundation.co.uk

Epson

Over on the Epson stand, there was a great opportunity to take a look at numerous examples from their market leading range of printers, with fantastic helpful advice on-hand from their incredibly knowledgeable team of experts.

For the home user like me, I was particularly interested in the Epson Stylus Photo PX660.

It is a great desktop printer that allows you to take real pride in your photography, with this superior home all-in-one.

It not only prints photos that exceed lab quality but also scans and copies making it great for archiving photos and as a great addition to your home office.

www.epson.com

BXRi

Studio lighting specialists BXRi were in attendance and as usual offered a definitive range of lighting solutions with brilliant back up support and advice, helping customers to make the right choices that best suited them and their personal projects.

BXPi’s attendance at Focus 2011 followed their recent award win for “Best Studio Lighting’ in SWPP’s 2011 Trade awards.

BXRi commented:

“We were delighted to receive the SWPP award for ‘Best Studio Lighting’ for the Elinchrom BXRi 500/500 kit. With stiff competition from the Elinchrom Quadra Kit, the Elinchrom D-Lite-it 400 kit, Bowens Gemini 500 and the White Lightening Ultra 1800, we believe our BXRi is a deserving winner and are very grateful to the many members of SWPP who thought so too!”

Learn more about the BXRi range of professional standard studio lights and buy now by visiting http://bit.ly/h3tYBL

Going Digital

As well as the latest products and solutions, Focus is also a fantastic place to learn and sharpen your skill set with free seminars, lectures and demonstrations on every corner.

You could spend a whole day just moving from seminar to seminar all of which are hugely informative and superbly presented by some of the best in the industry.

Its also a great opportunity to talk with professional course and training organisers and to book up too.

‘Going Digital’ offer photography workshops about getting the very best from the a Lumix G camera, in more than 100 locations across the UK.

The aim is simply to help attendees to get the very most out of their photography using this benchmark Panasonic camera easily and enjoyable in small, friendly groups.

You can learn more, find the nearest course to you and book, by visiting www.goingdigital.co.uk

Panasonic

The Panasonic stand was fantastic.

As you would expect, there was a fabulous opportunity to take a look at and try the very latest generation models in their hugely successful Lumix range of cameras with expert advice readily on hand.

What really caught the eye though was their ‘Is Britain Great’ photo exhibition which showcased everdyay images of Britain from abandoned roadside cafes and crumbling bridges to vibrant street scenes and busy days on the beach.

All images were captured using the Panasonic Lumix G1.

A fantastic exhibition of images that really captured the people and modern urban geography of the UK from the mundane to the inspirational.

It was brilliantly presented too, using as it did, an old two wheel caravan that wouldn’t look out of place on ‘Carry On Camping’ serving as the gallery!

www.panasonic.co.uk

In the third and final part of my series of articles about Focus On Imaging 2011, I’ll take a look at what Nikon had to offer and wrap up what was a fantastic event – and one that I wholly recommend that you consider attending next year!

Simon Baker
Copywriter

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